PA Wedding Guide

The rules

Our review policy

A directory is only worth reading if the reviews in it are real. Here is who can leave one, what happens to it, and what a business can do about one they think is wrong.

Who can leave a review

  • You hired them, you paid them, or you were directly involved in planning the wedding they worked on. You do not need an account, and a guest with an opinion about the food is not the same thing.
  • One review per business, per wedding. If something changes and you want to update yours, write to us rather than leaving a second one.
  • Weddings in the last 2 years, if you are using the form on a listing. Further back than that, pricing and staff and sometimes ownership have all moved, and neither you nor the business can fairly settle an argument about it. There is no limit on a review left through a link the business sent you, because by sending it they have already said you were their customer.
  • Not the business itself, anybody who works there, or a competitor. That includes anyone paid in referral fees or commission tied to who a couple books, which is the same conflict wearing a friendlier name: a planner is welcome to review a vendor they worked with, and not one they are paid to steer people toward. Reviews written by people with a stake in how the business does are the ones that make a whole directory worthless.
  • We confirm your email address before a review goes anywhere. It is never shown publicly and it is never sold or shared.

The Verified booking badge

Some reviews carry a Verified booking badge. It means the booking is on record here and both sides confirmed it: the business said this couple hired them, and the couple said the same back. Most often that happens because the business sent the couple a review link, which only they can use and which lasts 90 days.

A review without the badge is not suspect. Plenty of real bookings start with a phone call and never touch this site. It only means we cannot vouch for that one ourselves, and we would rather say so than imply we can.

What we remove

  • Anything from somebody who was never a customer.
  • Personal information: phone numbers, addresses, the names of other guests or staff who are not the business owner.
  • Slurs, threats, and attacks on a person rather than an account of the work.
  • Advertising, links to other businesses, and anything written to sell something.
  • Reviews about a different business, where somebody has confused two names.
  • Anything a business paid for, offered a discount for, or made a condition of something. Incentivised reviews are not allowed in either direction.

What we do not remove

We do not remove a review for being negative. A one-star account of a day that went badly is exactly what the next couple needs to read, and taking it down because the business asked would make every other review on the site worth less. Disagreeing with a review is not grounds for removing it.

What a business can always do is reply, publicly, underneath it. In our experience a calm reply persuades the next couple far more than the review’s absence would have.

How a business challenges a review

Any listed business can challenge a review on their own page from their dashboard. These are the grounds, and they are the same ones the form offers:

They were never our customer
You have no record of working with this person, and the review is not attached to a booking you confirmed.
This is the one ground that hides the review while we look, and only when the review is not attached to a booking you confirmed. It comes back automatically after 7 days if we have not answered.
Something in it is factually wrong
Names a price, a date or a service that is not what happened. Tell us which part.
It contains private information
A phone number, an address, another guest's name, or anything else that should not be public.
It is abusive or discriminatory
Slurs, threats, or an attack on a person rather than an account of the work.
It is a competitor or a former employee
The reviewer has an interest in your business doing badly.
It is about a different business
They have confused you with somebody else.

The review stays published while we look at it. Challenging is free and takes a minute, so if it also hid the review then every review a business disliked would be challenged, and the ratings on this site would stop meaning anything. The single exception is above.

We aim to answer a challenge within 7 days, and we tell you what we decided and why. If we do not uphold it, the review stays and your public reply is still there.

How moderation works

  • Every review is read by a person here before it appears. Nothing publishes automatically.
  • Nothing reaches that person until you have confirmed your email. The link works once and lasts 14 days.
  • We do not edit reviews. We publish them or we do not, and if we take one down we record why.
  • Scores and review counts are worked out from what is actually published, every time a page loads. We do not store a rating anybody could adjust.

If we remove yours, you can contest it

A removal is not the end of it. We email you at the address you left with the review, we tell you the reason in the words the person who decided it wrote down, and the email carries a link to say we got it wrong. You do not need an account to use it, and a different person reads what you send.

  • If we agree with you, the review goes back up and any challenge against it is overturned in the same moment.
  • If we do not, it stays down and we tell you why. The link works once, because a second identical appeal is not new evidence.
  • What you write there is never shown on the site and never passed to the business as your words.

Something we got wrong?

Write to us at info@paweddingguide.com or through the contact form. A real person reads it.